Senior Data Analyst - Marketing & Communication
Sector: Banking
Location: Brussels
Contract length: 15 months
Estimated daily rate (EUR): 620 - 760
Languages: French or Dutch (passive of the other)
Estimated daily rates are Rivant market estimates for guidance — not a client rate card.
Role details
Start date: 2026-10-15
Duration: 15 months
Extension possible: Not specified
Estimated daily rate (EUR): 620 - 760
Location detail: Brussels (5 min walk from Central Station) - hybrid ~50% on site / 50% homeworking. Remote/telework from Belgium only
About the role
A major Belgian bank in Brussels needs a Senior Data Analyst as Marketing & Communication Performance Analyst. You analyse campaigns, communications and events, build dashboards and KPIs, and turn performance data into decisions that improve marketing strategies and customer experience.
Responsibilities
- Analyse campaigns, communications and events performance and recommend actions to optimise marketing strategies
- Develop and maintain dashboards, reports and KPIs for delivery effectiveness, customer behaviour and market trends
- Identify improvement areas and recommend data-driven solutions for customer experience, conversion and revenue
- Document, support and train users on tools used to analyse marketing and communications performance
Business experience
| Skill | Level | Priority |
|---|---|---|
| Measuring performance of marketing and communication initiatives | ≥3 years | Mandatory |
| Marketing performance KPIs, marketing funnel and conversion funnel | Not specified | Mandatory |
| Change management in a complex organisation | Not specified | Preferable |
Functional experience
| Skill | Level | Priority |
|---|---|---|
| Campaign, communication and events performance analysis with actionable insights | Senior (S5) | Mandatory |
| Dashboards, reports and KPIs for delivery effectiveness, customer behaviour and market trends | Not specified | Mandatory |
| Document, support and train users on marketing/comms performance analysis tools | Not specified | Mandatory |
Technical experience
| Skill | Level | Priority |
|---|---|---|
| Power BI | Not specified | Mandatory |
| SQL and complex data processing | Not specified | Mandatory |
| Adobe Analytics | Not specified | Mandatory |
| Sprinklr | Not specified | Mandatory |
Language requirements
French or Dutch (passive of the other)
| Language | Speaking | Reading | Writing | Mandatory |
|---|---|---|---|---|
| French | Good | Good | Good | No |
| Dutch | Basic | Basic | Basic | No |
Soft skills
- Collaborate and inspire colleagues while keeping a sharp analytical mind
- Turn data into impactful information that drives decisions
- Make connections and challenge actions for continuous improvement
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